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Peter Thiel on What Makes a Good Startup Leader

Starting a business is no small feat, and according to Peter Thiel, you might need to be a little bit out of your mind to do it. Thiel, the co-founder of PayPal and a renowned venture capitalist, believes that successful startup leaders are charismatic, capable of motivating and inspiring their teams, and must also be careful not to blow the business up.


Peter Thiel
Peter Thiel

Photo: Alex Wong / Getty Images


In an interview, Thiel emphasized the importance of full commitment from everyone involved in the startup. He advises against hiring consultants, part-time workers, or allowing remote work in the early stages.

"It's all in," Thiel says. "When you're starting one of these things, it's a team. Everyone has to be fully on board."

Thiel also stresses the importance of the CEO setting a good example for the rest of the team.

"If the CEO pays himself way too much, that's already a bad example for everyone else," he explains.

By paying themselves less than their employees, CEOs can show their dedication and solidarity, fostering a culture of shared commitment.


This approach highlights the need for unity and total investment, both mentally and financially, from the entire team. When everyone is fully dedicated, the startup has a much better chance of succeeding.


Jeff Bezos, the founder of Amazon, shares a similar view on leadership and vision. Bezos believes in being "stubborn on vision and flexible on details." This means maintaining a clear and unwavering goal while being adaptable in the methods used to achieve it. Bezos' approach has allowed Amazon to experiment, learn from failures, and ultimately become a leader in multiple industries.


Elon Musk, CEO of Tesla and SpaceX, also exemplifies Thiel’s philosophy on leadership and commitment. Musk is known for his intense work ethic and personal sacrifices. He famously invested his own money to keep Tesla afloat during its early struggles, demonstrating his belief in the company and inspiring his team to stay dedicated despite the challenges.


A notable case study that aligns with Thiel’s principles is the early days of Apple. Steve Jobs and Steve Wozniak worked tirelessly, often in Jobs' garage, to build their first computers. Their hands-on approach and unwavering commitment set the tone for the company. Jobs' philosophy of starting with the customer experience and working backwards to the technology was pivotal in shaping Apple's innovative products.


Brian Chesky, co-founder of Airbnb, also exemplifies the all-in mentality. Chesky and his co-founders faced significant financial challenges in their early days. They turned their apartment into a bed and breakfast for a design conference, using air mattresses and creating a website called AirBedAndBreakfast.com. This willingness to do whatever it took to get started is a perfect example of the dedication Thiel advocates.


In conclusion, Peter Thiel’s advice for entrepreneurs highlights the importance of full commitment from every team member, especially in the early stages of a startup. By hiring full-time employees, avoiding part-time or remote work, and ensuring that the CEO sets a strong example, startups can foster a culture of dedication and unity. This approach, echoed by other successful entrepreneurs like Jeff Bezos, Elon Musk, and Brian Chesky, is crucial for navigating the challenges of building a successful business.


Listen to Thiel:


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